{"title":"Full Beard","description":"\u003cp\u003e\u003cspan\u003eThe longer the beard, the more it needs. A routine centred around maintaining a soft and manageable beard.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"beard-moisturiser","title":"Beard Moisturiser","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #304f71;\"\u003eConditions and moisturises\u003c\/span\u003e\u003c\/strong\u003e the beard to keep it healthy and soft.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #325276;\"\u003e\u003cstrong\u003eHelps to avoid beard-druff\u003c\/strong\u003e\u003c\/span\u003e and flakes.\u003c\/li\u003e\n\u003cli\u003eI\u003cspan style=\"color: #36567b;\"\u003e\u003cstrong\u003emproves the strength and condition\u003c\/strong\u003e\u003c\/span\u003e of the hair to make it less brittle and prone to breakages.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan style=\"color: #325073;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSoothes and calms the skin \u003c\/strong\u003e\u003c\/span\u003eunder the beard to prevent irritation and dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #324f70;\"\u003e\u003cstrong\u003eGreat for every day use\u003c\/strong\u003e,\u003c\/span\u003e after beard shampoo. Your beard will look healthier and feel more comfortable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #345478;\"\u003e A luxury product \u003c\/span\u003e\u003c\/strong\u003ewithout the fuss to maintain a well-kept beard every day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cstyle\u003e\u003c!--\n.tb_button {padding:1px;cursor:pointer;border-right: 1px solid #8b8b8b;border-left: 1px solid #FFF;border-bottom: 1px solid #fff;}.tb_button.hover {borer:2px outset #def; background-color: #f8f8f8 !important;}.ws_toolbar {z-index:100000} .ws_toolbar .ws_tb_btn {cursor:pointer;border:1px solid #555;padding:3px}   .tb_highlight{background-color:yellow} .tb_hide {visibility:hidden} .ws_toolbar img {padding:2px;margin:0px}\n--\u003e\u003c\/style\u003e","brand":"Murdock London","offers":[{"title":"Default Title","offer_id":51557209014654,"sku":"MDHCBEBMO150","price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/8452\/0350\/files\/23.webp?v=1754922665"},{"product_id":"beard-shampoo","title":"Beard Shampoo","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #314d6c;\"\u003eSpecially formulated for beard hair\u003c\/span\u003e\u003c\/strong\u003e to keep it clean and fresh without stripping away essential oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #345376;\"\u003eHelps to prevent beard-druff \u003c\/span\u003e\u003c\/strong\u003eand dryness by protecting the hair as it cleanses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan data-mce-fragment=\"1\" face=\"-apple-system, BlinkMacSystemFont, San Francisco, Segoe UI, Roboto, Helvetica Neue, sans-serif\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #355374;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003epH balanced and sulphate\u003c\/strong\u003e \u003cstrong data-mce-fragment=\"1\"\u003efree\u003c\/strong\u003e \u003c\/span\u003eto remove all dirt, \u003c\/span\u003e\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eperspiration and pollutants\u003c\/span\u003e        \u003cbr\u003e\u003c\/span\u003eRead more: \u003ca style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" href=\"https:\/\/www.murdocklondon.com\/uk\/themurdockman\/the-five-rules-for-growing-a-beard\"\u003eHow to grow and care for a beard\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Murdock London","offers":[{"title":"Default Title","offer_id":37120016875678,"sku":"MDHCBEBS250","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/8452\/0350\/files\/WEBP_Versions_2048_x_2048_px_8_c1f5efce-bee2-4518-bd1d-e03247879354.webp?v=1754928920"},{"product_id":"beard-conditioner","title":"Beard Conditioner","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #304f71;\"\u003eSOFTENS AND STRENGTHENS \u003c\/span\u003e\u003c\/strong\u003ethe beard to keep it in great condition and encourage healthy growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #304f73;\"\u003e\u003cstrong\u003eREDUCES TANGLING\u003c\/strong\u003e\u003c\/span\u003e and smooths rough texture by deeply conditioning the hair cuticles. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #325278;\"\u003eREDUCES BEARD-DRUFF\u003c\/span\u003e\u003c\/strong\u003e with a unique formula that's free of harsh chemicals and is suitable for all facial hair types, avoiding irritation and itch.\u003c\/li\u003e\n\u003cli\u003eFollow our guide here: \u003ca href=\"https:\/\/www.murdocklondon.com\/uk\/themurdockman\/the-five-rules-for-growing-a-beard\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-mce-fragment=\"1\"\u003eHow to grow a great beard\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Murdock London","offers":[{"title":"Default Title","offer_id":37120086835358,"sku":"MDHCBEBC250","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/8452\/0350\/files\/WEBP_Versions_2048_x_2048_px_7_6f884cb5-34e9-49a2-ba1d-3d64ca5a8b23.webp?v=1754928674"},{"product_id":"beard-oil","title":"Beard Oil","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #345273;\"\u003e \u003cstrong\u003eThe perfect treatment\u003c\/strong\u003e\u003c\/span\u003e for a dry or wiry beard, \u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #395d84;\"\u003e \u003cstrong\u003e100% natural\u003c\/strong\u003e,\u003c\/span\u003e super-nutritious oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #38587c;\"\u003e\u003cstrong\u003eYour beard will feel smooth\u003c\/strong\u003e\u003c\/span\u003e, shiny and healthy and the skin underneath soft and supple.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #3f6897;\"\u003e \u003cstrong\u003ePenetrates straight to the cuticles\u003c\/strong\u003e\u003c\/span\u003e of the hair for the most luxurious treatment to feed and tame your beard and to prevent it becoming dry and wispy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #3c638f;\"\u003e \u003cstrong\u003eA must have grooming product\u003c\/strong\u003e\u003c\/span\u003e for every beard, with a very light, subtle scent.\u003c\/li\u003e\n\u003cli\u003eLearn: \u003ca href=\"https:\/\/www.murdocklondon.com\/uk\/themurdockman\/the-five-rules-for-growing-a-beard\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eHow to grow a beard\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Murdock London","offers":[{"title":"Default Title","offer_id":37120091521182,"sku":"MDHCBEOI50","price":21.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/8452\/0350\/files\/24.webp?v=1754922922"},{"product_id":"beard-balm","title":"Beard Balm","description":"\u003cdiv\u003e\u003cspan style=\"color: #304c6b;\" color=\"#304c6b\"\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #304c6b;\" color=\"#304c6b\"\u003e\u003cb\u003eShapes and tames your beard \u003c\/b\u003eto k\u003c\/span\u003eeep it in check every day, whether it's long short or somewhere in the middle. \u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #2f4b69;\"\u003e\u003cstrong\u003eSoftens and conditions\u003c\/strong\u003e\u003c\/span\u003e even the wildest whiskers with zero residue, pliable hold and a low sheen finish. Keeps your beard neat, soft and touchable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"color: #304f71;\"\u003e\u003cstrong\u003eNaturally clean ingredients\u003c\/strong\u003e \u003cspan style=\"color: #000000;\"\u003elike\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"color: #000000;\"\u003e \u003c\/span\u003eArgan oil and other plant naturals condition and soften both your beard and the skin underneath. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #335376;\"\u003eSensitive skin friendly \u003c\/span\u003e\u003c\/strong\u003eingredients that won't cause itching or beard-druff.  \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Murdock London","offers":[{"title":"Default Title","offer_id":51557235261822,"sku":"MDHCBEBB50","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/8452\/0350\/files\/Product_shot.jpg?v=1773054486"},{"product_id":"redchurch-beard-brush","title":"Redchurch Beard Brush","description":"\u003cp\u003e\u003cspan\u003ePossibly the best beard brush in the world! With the right mix of strong yet pliable bristles to style without breakage and the right size to handle short and medium beards. This professional barber brush is m\u003c\/span\u003eade from Vegan, cruelty free and sustainable materials.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBrush through your beard from top to bottom to remove any knots and leave your facial hair nice and smooth. Brush the hair out from under your jaw to isolate any longer, rogue strands for trimming. Use in conjunction with the Murdock Beard care range to achieve your beard's full potential.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCARE INFORMATION: Wash clean with shampoo and rinse through with water after frequent use. Allow to air dry.\u003c\/span\u003e\u003c\/p\u003e","brand":"Murdock London","offers":[{"title":"Default Title","offer_id":42040513593602,"sku":"MDVBEARDBRUSH","price":25.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0435\/8452\/0350\/files\/21.webp?v=1773054373"}],"url":"https:\/\/www.murdocklondon.com\/collections\/full-beard.oembed","provider":"Murdock London","version":"1.0","type":"link"}